Sure Fire Web Newsblog

Posts Tagged ‘social posting’

Wow, has the week gone so quickly ?

Here in the back office I’ve been reading as much information about traffic building and increasing your sites ranking that I’ve nearly sent myself broke ! If you missed my report last week on how to get backlinks quickly, then I’d urge you to re-read that before absorbing this information on social bookmarking.

This week I spent $100 on “secrets” of how to use PPC the “cheap way”. I’ll share with you the findings of that material in the next few weeks – as I’m currently experimenting with the strategies to see if they work, but for today I really wanted to show you how to use Social Bookmarkiing sites to help you improve your sites page rank.

* Social Bookmarking – What is It ? *

Firstly, let’s cast our minds back a few years. Remember when you’d see a link on a page that said “Bookmark this site” ?
That was a the way of making sure that people would come back to your site once they’ve left it, by way of storing a bookmark on their local PC.

Now let’s fast forward to the 21st century and web 2.0 interactivity.

These days you can place a bookmark on what’s called a “Social Bookmarking site” that will store your link and explanation of the site you are bookmarking on a web page. Whenever you want to view your stored bookmarks, just call up that page from the internet and jump directly to those results.

For example (and these are just a few…)
- digg.com
- del.icio.us
- furl.com
- fleck
- … it’s an endless list !

If you take a look at the bottom of my blog page then you’d see the list of Social bookmarking sites for people to add a blog post into their bookmark list.

It’s very easy to do.
Now here’s the juicy part…
The Search Engines LOVE these sites.

This is because the social bookmarking site is always creating new and unique links to other sites as people add more and more bookmarks to their profile.

This means that links from Social bookmarking sites are typically receiving links with high page rank. This means faster indexing in the search engines, increased “organic” traffic, and increased page rank.

BUT, here’s where the problem lies…
It’s fine to submit to just one site, but it’s better to receive more incoming links from various sources to build up your inbound links.
The best way to do this is to join a number of social bookmarking sites, and submit multiple links.

There are, however, fast ways of doing multiple submissions – although you’re going to need to create your own account on each social bookmark site prior to doing this. My favourite multiple bookmark submitter is Only Wire: http://www.onlywire.com/

Just create your account and then follow the rules inside the site to join the other social bookmark sites. It stores your username and password within Only Wire so that it automates your submissions, instantly. This can take around an hour or so to achieve, but once done, the rest is automated!

Other sites are: Social Marker: http://www.socialmarker.com and Backflip: http://www.backflip.com/ and Social Poster: http://socialposter.com/

Now, to actually bookmark a site using Only Wire, you need to first drag a link from within the site to your “Links” section within your browser. Then when you are on your blog, or on a site that you wish to bookmark, just click on the link you dragged up and it will automatically send your bookmark to your selected sites.

Now, this is important …
If you want to use social bookmarks to increase your page rank then you’re going to need to do one important step: Your Selection of Keywords needs to match your site !

It’s not only your LINK that you want to bookmark, but it’s your KEYWORDS that you are aiming to achieve a higher page rank for that need to match your selection.

So if your site is about dogs, and you sell dog collars, then you should bookmark your site as “Dog Collars” rather than “Dog blankets”.
I hope you get what I mean here. The more specific you are about the use of your titles and keywords, the better you will be placed for those keywords.

After all, people will enter search terms that they are looking for, and it’s these keywords that you will want to target to attract the right visitors to your site.

Next week we’ll look at all the sneaky tricks about Pay Per Click and I’ll divulge free of charge all the information that I’ve read. I won’t tell you where it’s from, but hopefully I’ll give you a little more insight about how to set up PPC campaigns so that you can start winning back some funds from affiliate sales, if you’re game to try it out!

Take care and God Bless,

Brad Smith